Pricing strategies for blockchain payment service under customer heterogeneity

doi:10.1016/j.ijpe.2021.108282

CSpace

	Pricing strategies for blockchain payment service under customer heterogeneity
	Li, Yuze 1,2; Jiang, Shangrong 3; Shi, Jianming 4; Wei, Yunjie 2,5
	2021-12-01
发表期刊	INTERNATIONAL JOURNAL OF PRODUCTION ECONOMICS
ISSN	0925-5273
卷号	242 页码:14
摘要	The growing popularity of cryptocurrency payment among supply chain members have resulted in considerable waiting in blockchain payment services. In response, service providers offer "priority payment" which allows users to pay additional transaction fee in exchange for priority transaction processing. Despite its growing popularity, there is very limited formal research that studies this service and its impact. In this paper, we examine the impact of the priority option on SC members' blockchain payment service adoption behavior, payment service provider's strategies, as well as his revenue generation. We find that offering priority blockchain payment option increases heavy members' usage of the option and reduces their usage of the waiting blockchain payment option. On the other hand, it boosts certain light players' usage of both blockchain payment services when the transaction fee rate is not too high. The service provider should charge a lower (higher) transaction fee rate if the trust-enabling rate of the priority blockchain payment option is relatively high (low). Finally, we demonstrate that offering priority blockchain payment option actually reduces his revenue when the trust-enabling rate of the option is sufficiently low. Thus, blindly charging transaction fees actually does more harm than good to the service providers.
关键词	Blockchain Supply chain management Pricing strategy Game theory
DOI	10.1016/j.ijpe.2021.108282
收录类别	SCI
语种	英语
WOS研究方向	Engineering ; Operations Research & Management Science
WOS类目	Engineering, Industrial ; Engineering, Manufacturing ; Operations Research & Management Science
WOS记录号	WOS:000709914000004
出版者	ELSEVIER
引用统计
文献类型	期刊论文
条目标识符	http://ir.amss.ac.cn/handle/2S8OKBNM/59469
专题	中国科学院数学与系统科学研究院
通讯作者	Wei, Yunjie
作者单位	1.Boston Univ, Questrom Sch Business, Boston, MA 02215 USA 2.Chinese Acad Sci, Acad Math & Syst Sci, Zhongguancun East Rd 55, Beijing 100190, Peoples R China 3.Univ Chinese Acad Sci, Sch Econ & Management, Beijing 100190, Peoples R China 4.Tokyo Univ Sci, Dept Business Econ, Tokyo 1020071, Japan 5.Chinese Acad Sci, Ctr Forecasting Sci, Beijing 100190, Peoples R China
推荐引用方式 GB/T 7714	Li, Yuze,Jiang, Shangrong,Shi, Jianming,et al. Pricing strategies for blockchain payment service under customer heterogeneity[J]. INTERNATIONAL JOURNAL OF PRODUCTION ECONOMICS,2021,242:14.
APA	Li, Yuze,Jiang, Shangrong,Shi, Jianming,&Wei, Yunjie.(2021).Pricing strategies for blockchain payment service under customer heterogeneity.INTERNATIONAL JOURNAL OF PRODUCTION ECONOMICS,242,14.
MLA	Li, Yuze,et al."Pricing strategies for blockchain payment service under customer heterogeneity".INTERNATIONAL JOURNAL OF PRODUCTION ECONOMICS 242(2021):14.