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Understanding the power of opinion leaders' influence on the diffusion process of popular mobile games: Travel Frog on Sina Weibo 期刊论文
COMPUTERS IN HUMAN BEHAVIOR, 2020, 卷号: 109, 页码: 11
Authors:  Wang, Zongshui;  Liu, Haiyan;  Liu, Wei;  Wang, Shouyang
Favorite  |  View/Download:12/0  |  Submit date:2020/06/30
Popular mobile game  Diffusion analysis  Social network  Opinion leader  User-generated content